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Customer Relationship Management: Concepts, Applications and Technologies, 5e (eBook) Publisher_Kogan Page Publishers ISBN: 9781000326864
Customer Relationship Management: Concepts, Applications and Technologies, 5e (eBook) Publisher_Kogan Page Publishers ISBN: 9781000326864
$31.00
Description
ISBN: 9781000326864
Overview: Cengage's NEW PERSPECTIVES COLLECTION
mobile and social media marketing
Overview: The Arab World edition of N
AU Course: BEVM350
Customer Relationship Management: Concepts, Applications and Technologies, 5e (eBook) Publisher_Kogan Page Publishers ISBN: 9781000326864Overview: This highly regarded textbook provides the definitive account of Customer Relationship Management (CRM) concepts, applications, and technologies, focusing on how companies can create and maintain mutually beneficial relationships with customers. ISBN: 9781003295150 Edition: 5 Publisher: Routledge Format: Digital AU Course: BMKT451
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