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Marketing Planning & Strategy: A Practical Introduction, 1e (eBook) Course_16SMGB112 the retail marketing mix
Marketing Planning & Strategy: A Practical Introduction, 1e (eBook) Course_16SMGB112 the retail marketing mix
$19.50
Description
the retail marketing mix
he explores recent innovations that have reinvigorated the field by providing the “big data” that makes machine learning so powerful – innovations such as GPS
Overview: Budd presents labor relations as a system for balancing employment relationship goals (efficiency
With over a million copies sold worldwide
Publisher: Kogan Page
Marketing Planning & Strategy: A Practical Introduction, 1e (eBook) Course_16SMGB112 the retail marketing mixOverview: We know how eager you are to learn practical workplace skills at university so that you are "job ready" following graduation. In marketing, one of the most practical things you can learn how to do is create a sound marketing plan. This new book guides you concisely through the marketing planning process from start to finish, drawing on examples from large brands like Ikea and Krispy Kreme to digital start ups like Starling Bank. ISBN:
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